On the 7th of June, ID+IPCA will host researchers and professors George-Mihai Irimescu and Rafael Campoy for two talks on topics relevant to the projects underway at ID+IPCA.
Intellectual Property and Trademarks and Branding will be the topics to be presented and discussed.
The talks are open to all ID+ researchers.
10.00_George-Mihai Irimescu
Born in Bucharest, Romania. Studied law at the University of Bucharest, where he obtained an LLM in European Union law. He holds a PhD from the University of Maastricht in the Netherlands and the Nicolae Titulescu University of Bucharest.
He has been a university assistant for almost 7 years; he has been working in the IP field for more than 12 years and is currently an associate of the Romanian office of CWB IP.
He is now a Trademark, Design and Patent Attorney before the Romanian Patent and Trademark Office and an EU Trademark and Design Attorney before the EUIPO.
Lecture in intellectual property oriented to the design field (product, industrial, graphic, communication, illustration and animation).
14.30_Rafael Campoy
PhD candidate and Master in Education, Art and History of Culture at Mackenzie Presbyterian University, Branding Specialist (MBA) and Bachelor in Design. He has over 20 years’ experience in branding and design projects. He teaches undergraduate and postgraduate courses and is a consultant.

Lecture presenting the project ‘Porto a Paraty: marca-lugar de terroir’, a framework to guide the development of new terroir brands.

Escola Superior de Design IPCA