As a designer, educator, and researcher, I have been actively engaged in the field of design since 1995, specializing in design management, corporate identity, information design, and motion graphics. In 2019, I co-founded Studio Invicta, a creative agency based in Dubai and Porto.

During my tenure as a designer and coordinator of the Information Design service at Radio and Television of Portugal (RTP) in Porto, I played a pivotal role in creating visual identities for various RTP television channels, demonstrating my creative leadership and strategic vision.

As a design educator, I have had the privilege of collaborating with prestigious institutions such as the College of Architecture, Art and Design (CAAD) from American University of Sharjah in UAE, Dubai Institute of Design and Innovation (DIDI), PolyU Design at Polytechnic University in Hong Kong, University Saint Joseph (Faculty of Arts and Humanities) in Macau and Universidade Católica Portuguesa (Escola das Artes). Through teaching, I aim to inspire and empower the next generation of designers to push the boundaries of creativity and innovation.

The main objective of my research is to investigate the potential of design for promoting circularity and social impact as a holistic approach that takes into account the entire ecosystem of a business and seeks to create solutions that are not only sustainable and environmentally responsible but also address social needs and contribute to societal well-being and are economically beneficial.

Links

• https://www.studioinvicta.com
• ORCID • 0000-0001-5889-4914