Rui Pedro Costa Rodrigues

Rui Rodrigues is an Assistant Professor at ESMAD - School of Media Arts and Design (Politécnico do Porto) since 2016. Previously, he held the position of Scientific Coordinator of the Multimedia Course at Miguel Torga Higher Institute (Coimbra), from 2019 to 2022 and has been a professor in higer education since 2015. Currently, he is the coordinator of Motion Design And Visual Effects Course (ESMAD) and is part of the Multimedia Department, where he teaches subjects related to Interaction & Interface Design, Prototyping, Usability and User eXperience (UX). He holds a PhD in Information and Communication in Digital Platforms and he is a member of ID+ Research Center. Additionally, he collaborates with the Digital Media and Interaction research group (DigiMedia). An eye tracking enthusiast, his research and development activities cover many aspects of UX, IxD and evaluation & usability studies, with particular interest on understanding how people perceive, interact and use digital content. Currently he also collaborates as a multimedia specialist in the creation of digital educational resources with gamified elements, in transdisciplinary and narrative-based structures for both classroom and autonomous learning.

Current positions

  • Invited Adjunct Professor P.PORTO, ESMAD

PhD Details

Research Groups